Mar 12, 2021: Industry insights:
The
global market for anti-counterfeiting packaging was accounted over USD 80.14
Billion in 2015. Pharmaceutical companies across the globe adopted this
packaging is anticipated to witness growth over the forecast period. Increasing
the awareness of consumers about an injurious reaction of spurious goods is
also likely to drive demand.
Anti-counterfeiting
Packaging is a process of allocating secured packaging to the product. There is
increasing the supply of duplicate products which results in diluting the brand
identity which is a high concern for the manufacturers this packaging can
witness the demand over next 9 years.
The
impact of unhealthy lifestyle results in the increase in health issues drives
pharmaceutical manufacturers in U.S. witnessed a high demand over the forecast
period. High cost involved in implementing the anti-counterfeiting packaging to
restrain the growth of this market.
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Manufacturers
over the world are taking efforts to cut short the losses induced while
manufacturing of counterfeit products is likely to promote industry growth.
Product authentication techniques in FMCG products are expected to register
high growth. North America and Europe are taking efforts to defend the harm
occurring because of spurious products.
Product insights:
Because
of a low price of secure packaging usage of covert packaging in the food
industry and clothing & apparels witnessed to grow. Covert
anti-counterfeiting packaging techniques are projected to grow at a CAGR of
over 8% from 2016 to 2025. Asia Pacific economies adopted covert techniques is
projected to grow the demand.
Anti-counterfeiting
Packaging is used for preventing sensitive, vulnerable products and in security
labels is projected to witness growth over the forecast period.
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The
demand for tracing technologies and RFID track is projected to record a CAGR of
over 10% from 2016 to 2025 because of tracking features and superior product
security adopted by the technology. RFID makes use of electromagnetic fields to
automatically spot out and track tags attached to products. The tags have
electronically stored information.
Application Insights:
High
concerns about harmful side effects of spurious drugs and brand image are
protected using the use of anti-counterfeiting packaging in pharmaceutical
products which will witness high growth over the forecast period.
Machine
readable codes and Barcodes for food & beverage products and product
security are expected to grow over the forecast period.
Regional Insights:
Asia
Pacific market is projected to drive rapidly because of increasing worries
concerning the damages took place due to the manufacturing of forged products.
The
demand is expected to grow due to large a number of pharmaceutical
manufacturer’s existence. CAGR projected is of 12% from 2016 to 2025.
Manufacturers in China adopted the product security technology.
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